She means enterprise.
Beyoncé, 43, dressed to impress for Cécred’s Ulta launch occasion in Los Angeles, trying like an absolute boss in a white blazer minidress and coordinating silky tie.
Celebrating her haircare model hitting over 1,400 Ulta shops nationwide and on-line, the Grammy-winning singer was all smiles on the occasion, posing in a menswear-inspired Wardrobe.NYC quantity ($2,000).
In true Beyoncé vogue, she put her personal stamp on the look, including a voluminous white cape and matching her all-white bottles.
The entrepreneur accented the outfit with aviator sun shades from Amavii ($255) and Aquazzura leather-based heels ($895 $537).
Naturally, her wavy, extremely bouncy blond hair, courtesy of celeb hairstylist Kim Kimble, regarded sensational.
Along with launching Cécred’s full vary of merchandise on the retailer, the partnership consists of specialty remedies in any respect 1,400+ The Salon at Ulta Magnificence areas.
In the meantime, on Could 18, Cécred and Ulta Magnificence will launch a brand-dedicated salon occasion, Cécred Sundays, which will likely be held on an ongoing foundation at 200 retailer areas.
In different phrases, the Beyhive can obtain Beyoncé-worthy hair due to one in all the 7,000 stylists “educated on the science and efficacy behind Cécred merchandise,” per a press launch obtained by Web page Six.
Queen B introduced the haircare model’s main milestone in February by way of an Instagram video, sporting a luxe cream off-the-shoulder Vivienne Westwood gown.
Beyoncé formally launched the corporate in February 2024, after first teasing it the 12 months prior.
